How America Shops® Demographic reports help you understand mindset, attitudes, values and behavior of shoppers in key lifestages. Where they shop, for what, and where they're headed next.
- Generations: Millennial, Gen X, Boomer
- Income: Really Low, Low, Affluent
- Men: Compare to Women
- Moms: Women w/Kids under 6, w/Kids 6-17, w/o Kids at home
- NEW! Urban Households
- NEW! Single Person Households