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Shopper Insights

Planning your retail strategy starts with following your shoppers to where they will go next. Throughout the year WSL conducts national research studies among thousands of shoppers and interprets the findings into what our clients need to be ready for.

And, we deliver global retail innovation that will influence shoppers' expectations of what the shopping experience needs to become. Helping brands and retailers anticipate shoppers' needs, wants and values starts with How America Shops® shopper research.

On The Road to Being WELL - Free Download

On The Road to Being WELL - Free Download

After traveling from Zürich to Copenhagen to London, from Houston to Chicago, and points in between, our CEO & Chief Shopper, Wendy Liebmann, shares how consumers, shoppers and retailers are activating The Big Business of WELL. 

Based on WSL’s extensive research, we know the growing social movement to be WELL is dramatically changing how you need to do business in the future – regardless of the business you are in. 

Our role is to guide you to recognize the change and help your transform your organization to take advantage of it -- from corporate purpose to products, from what’s in the aisles to personnel recruitment.  See how some of the best in the world are doing just that...

Free Edge Download

On The Road to Being WELL - Free Download

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